Introduction: Why I Switched to Elementor
When I first started building WordPress websites, I tried nearly every page builder available—Divi, Beaver Builder, Visual Composer, you name it. But once I discovered Elementor, everything changed.
Over the past few years, I’ve used Elementor to design over 50 websites, ranging from small business sites to full eCommerce stores. And after all that hands-on experience, I can confidently say: Elementor is the best drag-and-drop builder for WordPress.
But is it perfect? No. Does it work for everyone? Not always.
In this detailed, no-BS review, I’ll break down:
How Elementor actually performs in real-world use
Whether the Pro version is worth the money
How it compares to Divi, Beaver Builder, and others
The biggest pros and cons (based on my experience)
Who should (and shouldn’t) use Elementor
What is Elementor? (And Why Is It So Popular?)

Elementor is a visual, drag-and-drop page builder for WordPress. Instead of coding everything from scratch, you can:
Drag elements (text, images, buttons, etc.) onto your page
Customize layouts in real-time (no switching between preview & edit mode)
Use pre-made templates to speed up design
Key Stats:
Over 12 million active installations (making it the #1 WordPress page builder)
300+ professionally designed templates (with Pro)
82+ widgets (advanced elements like sliders, forms, dynamic content)
1.5-second average load time (when optimized properly)
Who Uses Elementor?
Freelancers & agencies (for client websites)
Small business owners (who want a professional site without hiring a developer)
Bloggers & content creators (for custom layouts without coding)
WooCommerce stores (thanks to its deep eCommerce integration)
Elementor Free vs. Pro – What’s the Difference?
The free version of Elementor is powerful, but Pro unlocks the real magic. Here’s what you get with each:
Elementor Free Features:
✅ 30+ basic widgets (text, images, buttons, etc.)
✅ 30+ free templates
✅ Mobile-responsive editing
✅ Basic theme styling
Elementor Pro Features ($49/year):
🔥 Theme Builder – Customize headers, footers, blog posts, and WooCommerce pages
🔥 Popup Builder – Create email opt-ins, announcements, and promotions
🔥 Form Builder – Collect leads with built-in forms (no extra plugin needed)
🔥 WooCommerce Builder – Fully customize product pages, cart, and checkout
🔥 Dynamic Content – Auto-update content (great for listings & directories)
🔥 60+ additional widgets (advanced sliders, pricing tables, countdowns)
Is Elementor Pro Worth It?
For serious WordPress users, Elementor Pro ($49/year) delivers excellent value with its Theme Builder, Popup Builder, WooCommerce customization, and 60+ premium widgets.
While the free version works for basic sites, Pro unlocks professional features that save time and enhance functionality. Ideal for businesses, freelancers, and agencies, it pays for itself in efficiency—though beginners may find the learning curve steep. If you need advanced design control, yes, it’s worth every penny.
Elementor Pro 2025 Pricing Plans
Plan | Price (Annual) | Websites | Best For |
---|---|---|---|
Essential | $59 | 1 | Freelancers with one client site |
Advanced Solo (NEW) | $99 | 1 | Solo entrepreneurs with a business site |
Advanced | $149 | 3 | Small agencies with a few clients |
Expert | $299 | 25 | Growing web design businesses |
Key Changes for 2025:
Price increases across all plans
New “Advanced Solo” tier added
Expert plan now includes white-labeling
All plans now include priority support (previously only on higher tiers)
Elementor vs. Divi, Beaver Builder, Visual Composer
1. Elementor vs. Divi
Feature | Elementor | Divi |
---|---|---|
Type | Plugin (works with any theme) | Theme + Builder combo |
Interface | Clean sidebar | Floating widgets (can feel cluttered) |
Pricing | $49/year (1 site) | $89/year (unlimited sites) |
Best For | Flexibility & speed | All-in-one solution |
Verdict:
Elementor wins for ease of use and third-party integrations.
Divi wins if you want a lifetime license or built-in A/B testing.
2. Elementor vs. Beaver Builder
Feature | Elementor | Beaver Builder |
---|---|---|
Ease of Use | Very intuitive | Slightly steeper learning curve |
Templates | 300+ (Pro) | Fewer options |
Performance | Needs optimization | Faster out of the box |
Price | $49/year (1 site) | $99/year (unlimited sites) |
Verdict:
Elementor is better for designers who want more creative control.
Beaver Builder is better for developers who prioritize speed.
3. Elementor vs. Visual Composer
Feature | Elementor | Visual Composer |
---|---|---|
Popularity | 12M+ installs | 80K+ installs |
Free Version | Very powerful | Very limited |
Price | $49/year | $49/year (but fewer features) |
Verdict:
Elementor is the clear winner—more users, better templates, and stronger features.
Pros & Cons of Elementor (Real-World Experience)
✅ Pros:
✔ No coding needed – Design like a pro without touching HTML/CSS.
✔ Real-time editing – See changes instantly (unlike older builders).
✔ Huge template library – 300+ designs to jumpstart your site.
✔ WooCommerce integration – Customize product pages easily.
✔ Mobile-friendly – Adjust layouts for every device.
❌ Cons:
✖ Can slow down your site – Needs optimization (use caching plugins).
✖ No lifetime license – Yearly subscriptions only.
✖ Steeper learning curve – Beginners might feel overwhelmed at first.
✖ Limited free version – Pro is almost a must for serious websites.
Key Takeaways:
✔ Best for designers, marketers, and agencies needing visual control
✖ Less ideal for developers who prefer clean code or ultra-lightweight sites
The expanded pros highlight Elementor’s design flexibility, marketing tools, and ecosystem – while the cons remain focused on performance and pricing limitations.
Who Should Use Elementor? (And Who Shouldn’t?)
Best For:
Freelancers & agencies (fast client site building)
Small business owners (DIY professional websites)
WooCommerce stores (custom product pages & checkout)
Bloggers who want advanced layouts (without coding)
Not Ideal For:
Developers who prefer coding (might find it restrictive)
Ultra-fast performance sites (requires extra optimization)
Users who want a lifetime license (only yearly payments)
Final Verdict: Is Elementor the Best WordPress Page Builder?
After building 50+ websites with Elementor, here’s my honest take:
⭐ If you want the most powerful, flexible, and user-friendly page builder, Elementor is the best choice.
The Pro version is worth it for businesses, eCommerce stores, and agencies. The free version works for simple blogs, but serious sites need Pro.
Just remember:
Optimize for speed (use WP Rocket or LiteSpeed Cache).
Start with the Advanced plan if you have multiple sites.
Take time to learn the Theme Builder—it’s a game-changer.
Alternatives to Consider:
Divi – If you want a lifetime license.
Beaver Builder – If you prioritize speed over features.
Bricks Builder – If you’re a developer who loves clean code.
But for most users? Elementor is still the king. 🚀
Frequently Asked Questions (FAQs)
1. Can I use Elementor with any WordPress theme?
Yes! Elementor works with most well-coded themes (Astra, GeneratePress, OceanWP, etc.).
2. Does Elementor slow down websites?
It can, but optimization fixes it (use caching, image optimization, and a fast host).
3. Can I use Elementor Pro on client sites?
Yes! The Agency plan lets you use it on 1,000 sites.
4. Is there a free trial for Elementor Pro?
No, but there’s a 30-day money-back guarantee.
5. What’s the best hosting for Elementor?
Cloudways (best for speed)
SiteGround (great for beginners)
Kinsta (premium managed hosting)
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